Exclusive Training

“Thank you for your excellent training to our Front Office Guest Service Team. We heard of your successful training at Banyan Tree Mayakoba and were expecting to be impacted in a powerful way by your training and you did not disappoint us. Your training was very valuable to my team, providing us with tools that we are immediately using to exceed our guest's expectations and resort experience. Thank you! You were motivational, entertaining, and very knowledgeable in highly successful sales communication training. We are seeing immediate positive results from the techniques you taught. We look forward to seeing you again soon to learn more from you. Thank you, again!”

Sandra Mora, Front Office Manager

"When I started at Twin Farms, I noticed immediately that our reservationists were order takers. I could think of only one person who could quickly correct this problem, Tom LaVaccare. Thousands of dollars were being spent on generating interest from prospective guests. To be successful, we had to turn Interest to Desire. Having worked with Tom in the past, I knew he would be able to lay the foundation for rapid change in our reservations office. One week after training, the difference in our approach to answering calls is amazing."

Yaofa Shung, Director of Reservations

"We engaged Tom LaVaccare to train our reservation staff on luxury selling techniques. He concentrated on selling over the phone including what you say and how you say it making sure you gain the guest exactly what they are looking for and selling directly to those needs. The staff was excited to try out the new techniques and started to incorporate them in their script which Tom assisted with rewriting. The time was very well spent and had immediate results with conversions."

Wendy Coulson Murray, Director of Revenue and Reservations

"Tom's charismatic style, hospitality experience and extensive knowledge of the luxury market combined create the perfect training package."

Renie Carroll, Director of Sales & Marketing

"As an employer, if you truly want to invest in your staff and improve your business, then you must use LaVaccare! Rarely have I heard such enthusiasm from members of our staff after a training session. The results from his sessions were immediately noticeable, and our staff has continued to improve every day using the information and techniques we learned from Tom."

John Trevenen, Vice President and General Manager

“The concepts that Tom trained are very logical so they are easy to absorb and implement by reservationists. The training was just recently completed, however, we are achieving traction with the program and seeing real results already. We will definitely continue to use Tom as our single source for ongoing Reservation Training for The Resort at Paws Up.”

Larry Lipson, Owner/Director of Brand Evolution

"Tom's clear understanding of the luxury resort / hotel industry was the key to his practical, effective sales training that he enthusiastically presented to our sales team. His passion and commitment to his winning sales philosophies are the heart of his success and the success of those fortunate to have the opportunity to learn from Tom. We look forward to a long relationship with Tom."

Tony Fitzjohn, Director of Sales

"I can't thank you enough for how you impacted my team at Banyan Tree Mayakoba. We look forward to seeing you again soon to take the next step in your training. I am glad that we had a representative from our sister property, Banyan Tree Cabo Marques in Acapulco, in your training and that you are now going there to impact their team as well. Thank you again. Our Sales Team is far more productive with every call and able to close more reservations because of your excellent training.”

Jesus Estrada, Reservations Supervisor

"Tom's energy and enthusiasm for the business of sales is infectious. He has reinforced the feeling to our sales team that there is not a better position to be in than on the front lines in sales. The techniques he taught could be used immediately to close business the right way... both the customer and the organization being represented will win. We look forward to having Tom continue being a valued partner and resource for the sales team at The Greenbrier.”

Tryg Brody, Director of Sales

“Thank you for sharing such valuable training content so that our Reservations Team can improve not only as a department, but as individuals too. When you are ranked the Number One Resort in Acapulco and Number Four in Mexico, our expectations of training to keep us Number One, is high. You exceeded all of our expectations and we feel confident, with the techniques that you taught, that we will maintain our Number One ranking well into the future. No one can stop us now, with your training. We look forward to seeing you again, in a near future, to continue our journey of Sales Communication Excellence. Great Training! Gracias!! Saludos, from all of the team!”

Luisa Alarcón, Reservations Assistant Manager

“Tom, your sales training was a homerun, make that out of the park grand slam... I continue to receive great feedback from the field and there has already been immediate success using the techniques you taught yesterday. Your sales training and charisma kept the attention of every member of our seasoned sales team. Every Membership Director that I have spoken to has told me that your training was pertinent, impactful, useable, and exactly what they were looking for and needed. Thank you for making an impact on my team.”

Frank Cavella, Vice President of Sales Innovation

“Thank you very much for the phenomenal training sessions for both our Group Sales and Reservations teams. Your ideas on effective selling techniques will certainly put us ahead of our competition. The only thing possibly more impressive than your material is the enthusiasm and intensity in which it is delivered. I appreciate that you worked through lunch to insure that the team received all of your information. Your commitment to sales and properly trained sales people may be unequalled in our industry.”

Mike Speicher, VP Sales and Marketing

"Tom LaVaccare's sales training program is one of the most innovative sessions I have ever done for sales managers. Tom takes standard sales techniques and adds his own twist to make conference sales more personal and relevant in today's highly competitive selling environment. Tom's endless energy and commitment to customize the training toward my staffs and the properties needs was invaluable. We expect to reap great dividends from this experience!"

Charles P. Salvo, Director of Sales

"Tom, Your shop report was extremely beneficial. Your comments were very helpful and will be points for future discussion and planning. Thanks again.”

Jack Damioli General Manager

"Tom’s energy, passion and his commitment to the team’s success were evident. Learning the experiential language was such a valuable tool for the team. We have already implemented many of Tom’s ideas and look forward to our team rising to even higher levels with the new tools Tom gave us. We especially appreciated the fact that Tom is available to our team by phone and email for encouragement and advice; this certainly exemplifies his level of professionalism and connection to or team."

Margie Jackson, General Manager

“Our Sales team benefited from our time with Tom and I can honestly say that we all came away from our Training Session energized and refocused. The content and the delivery of the subject matter provided valuable tools and proven sales techniques for our skilled Sales Managers to implement immediately. Our second session with Tom perfectly complemented the first Training Session we received from Exclusive Travel Experiences one year ago. Thank you, Tom, for sharing your knowledge, experience, and sales wisdom with our team. We have already experienced results, personally and professionally.”

Bettina L. McCrady, Director of Sales

"Success all around. The feedback has been very positive not only have the Ladies and Gentlemen introduced experiential language to the guest, but also in their everyday lives. Guests are commenting more and more on how helpful and informative our agents have been."

We had a great team before your training, now we have an even more excited and experienced team. Tom you are truly a talented individual with an intense passion for what you do. It shows in your high energy level and genuine interest in each individual client. I know personally that I have gained from your wisdom and feel that it was definitely money well spent. Once again thank you for a great job."

Jen Walsh, Reservations Manager

"The Engaging the Guest Program that Tom rolled out for our Management Team has been a great success. This program has shown our managers the power of engaging our guests and really selling them on our beautiful resort. Just by taking the time to point out our historical guest spaces or describing our grounds and facilities, to our guests, can really make a huge difference on the success of their stay. Tom did a wonderful job of coordinating with our Historian, Dr. Bob Conte, and researching historical events from around our property. He then turned these historical events into compelling stories to share with our guests. Tom's energy and passion really drives the impact of his training techniques. His commitment to this program has been evident from the beginning. Tom, thank you so much. We look forward to future training sessions with you."

Stephanie Allen, Director of Training

"Another top notch training session. It would be easy for me to tell you how much we enjoyed the sessions, but I think I will let my sales staff speak for me with such comments as..."I have a new focus and can't wait to try these new ideas...Tom's content is current and timely information that I will put to good use immediately!...I feel energized and feel like I can accomplish much more than before that training...all of which I firmly believe will increase our revenue, meeting planner focus and ability to close on more and more contracts...Thank you, Tom, for sharing your extensive knowledge with us in a fun, energetic format that far surpasses any sales training I have been involved with in the last 10 years. We look forward to next year!”

Pola Laughlin, Director of Sales and Marketing

“The Exclusive Training Communication Skills Training that Tom performed for my Group Sales Team was simply the best training that my Sales Team has ever received. I have heard from every team member how your motivational and informative training has already positively affected the behavior of every member of our team. Your training was the most in-depth and detailed Sales Training that I know of in the hospitality industry today.

I found your training methodologies to be very practical and pertinent and your delivery to be exactly on-target so that the materials you taught are easily implemented by my team. Your attention to the application of what was learned was incredibly refreshing. You taught my team how to use the materials that were taught and not just taught them. Every Group Sales team member was eager to begin using the Sales Communication Tools that you training and I am happy to report that every team member has met great success in using them. Our office is buzzing, business is turning quicker, and you have brought renewed energy back into the team because of your training. Rest assured, we will be bringing you back to perform more Sales Training.

Jim Mangan, Director of Sales and Marketing

“Tom LaVaccare is a gift to our industry! His dedication to both servicing and especially training Travel Consultants is simply unmatched. Tom conducted a "Five Star Customer Service" workshop for our team at our Annual Meeting and the impact he had on our group is indescribable. Not only did he bridge "Sales vs. Operations" mentally with wonderful exercises and examples, he pumped us up to want to be the best team in the business!”

Sheri L. McCook, Director of Hosting Program